Page 37 - Life in Langham 1914-1919
P. 37
World War One Posters
Long before WWI, posters had been a means of informing the public and,
despite the growing influence of newspapers and the inventions of radio and
telephone, the poster still remained the major medium for mass
communication of news, or regulations, to the population.
WWI was considered the first mass propaganda war with posters being used
to inspire, inform and persuade. Posters were used to encourage recruitment,
raise money and to convey a variety of Home Front issues.
Wording, illustration and colour were employed to generate emotional impact,
stirring feelings of patriotism, heroism, sacrifice and fear and hatred of the
enemy.
During the course of the war, fifty-four million posters were issued
countrywide. Langham residents would have seen them displayed in several
places around the village and in prominent places such as the Institute
(Village Hall) and the Post Office in the Square; the name of the
sub post-master, Robert G Isaac, is often seen as a witness on the attestation
forms of local men recruited at Oakham.
The war soon proved to
be more costly than the
government could have
imagined and additional
methods of funding were
quickly needed. War
Bonds helped to generate
huge sums of money to
finance military operations
and associated expenses.
This poster shows an
explosive link between
buying War Bonds and
helping with fighting at
the front. In the public’s
mind, buying bonds
equated to the
manufacture of
armaments. This image
has a very direct appeal
without the need of a
textual explanation.